Summer 22 trends
FIX THE FUTURE
A new scenario lies before us, and two great routes have become intertwined.
Blue and green: two parallel worlds that are converging.
These colours represent concepts and perspectives for contemporary society.
Green represents nature, humanity and the sharing of emotions.
Blue represents technology, innovation and the web.
The symbiosis of these two new directions is becoming the inspiration for a different tomorrow, centered on the quality of relations and processes, instead of on consumption and things.
These dimensions coexist, intersect, and become one: an essential tool for fixing the future.